We are all here because we have a few major things in common. And this July, all of those things come together for what will be the mecca of inspiration. Paraiso Fashion Fair is sure to be THE WEEK OF THE YEAR. Paraiso is a multi-day occasion that unites the best in fashion, wellness, play, food and drink…. All in a location we’re pretty fond of: MIAMI.
It’s safe to say that we are literally counting down the days. (Btw, just 9 days left!)
Previously, this week in Miami focused on the swimwear. Paraiso concluded that there is so much more to explore in this realm than just the runway shows, and we couldn’t agree more. Paraiso has made this week their own, and they have invigorating, interactive experiences ready for us all. We cannot wait to explore every aspect of it.
July 12 through 16 will be paradise. We cannot wait to come together to express our love for this lifestyle we all create together.
MINI joins PARAISO as an exclusive auto sponsor, providing a fleet of courtesy transportation vehicles for show-goers and industry insiders, along with several collaborative activations throughout various venues on Miami Beach, and a showcase of their latest styles in The Collins Park.
FASHION
PARAISO will of course keep its pulse on fashion. It will showcase the latest in swim and resort styles.
We’re looking forward to so many of the runway shows, but specifically the AguaClara, MONDAY SWIMWEAR ;), MIKOH, Agua Bendita, Luli Fama, Gigi C, Montce, Maaji and KOA shows really have us swooning. We cannot wait to see the gorgeous creations from incredible designers.
WELLNESS
Get centered… Seek balance and vitality at Paraiso through beauty treatments and fitness classes.
PLAY
What’s Miami without some play time? Paraiso will be an art, technology and music playground.
Some other events we’re so excited for… Make sure to come and say hi!!
Friday, July 13
Welcome to PARAISO Party at the W South Beach Pool
9am – 5pm Sports Illustrated Model Search
10am – 7pm Cynthia Rowley Pop-Up store in W Bungalow
Saturday, July 14
10am – 1pm Equinox Party at W Grove
A Secret Time in the Afternoon: Sun Bum Finders Keepers Hunt
10am – 7pm Cynthia Rowley pop-up store in W Bungalow